I Help Brands Track Every Rupee of Their Ad Spend

GA4 Setup . WooCommerce Tracking . Local SEO -- Pune, India

I build tracking, attribution, and paid media systems that connect your ad spend to actual revenue — for D2C ecommerce brands and B2B service companies. Not surface-level campaigns. End-to-end systems.

Available for New Projects . Pune, India

Meta CAPI . GA4 + GTM . Zoho CRM . Google Ads

Follow Me:

Meta Ads Management -- Rs.15,000/month Performance campaigns inside your accounts -- full transparency. Every decision backed by real attribution data.

GA4 + Tracking Setup -- Rs.8,000 one-time (MOST POPULAR) GA4 + GTM custom events. Meta Pixel + CAPI server-side. WooCommerce enhanced ecommerce. UTM framework.

Content & Local SEO -- Rs.10,000/month

LinkedIn Ghostwriting for Founders -- Starting Rs.15,000/month Strategic content for founders' LinkedIn profiles. Voice development, content calendar, thought leadership positioning. Proven: 100K+ impressions, 4,500+ reactions per post. Google Maps rankings, AI Overview visibility, local content strategy. GBP optimisation + AEO/GEO.

02+

Years Experience

About Me

The tracking-first marketer behind the campaigns

I’m Yash Khandelwal, a freelance performance marketer and tracking specialist based in Pune. I help D2C brands and B2B companies build the tracking and paid media infrastructure that connects their ad spend to actual revenue.

Name:

Yash Khandelwal

Phone:

91 77218 32029

Email:

yash@artisticyash.in

Website :

www.artisticyash.in

Services

Five Services. One System.

Each service standalone. More powerful together. Every engagement starts with tracking — because campaigns without reliable attribution are campaigns you can’t learn from.

01

Meta Ads Management

Rs.15,000/month Performance campaigns inside your accounts -- full transparency, no black box. TOF/MOF/BOF funnel structure. Cold, warm, retargeting + lookalike audiences. Dynamic Product Ads. Lead gen with instant forms. Weekly reports.

02

GA4 + Tracking Setup

Rs.8,000 one-time The foundation of everything. GA4 + GTM custom event mapping. Meta Pixel + CAPI server-side. WooCommerce/Shopify enhanced ecommerce. UTM framework. Verification in Events Manager + GA4 DebugView.

03

Content & Local SEO

Rs.10,000/month Google Business Profile full optimisation. Local Maps ranking strategy. AEO/GEO -- Google AI Overview visibility. Weekly GBP posts + Q&A management. Review velocity system.

03

Website Strategy & Content

Starting Rs.15,000 Complete website content, page-by-page copy, SEO structure, and UI/UX direction for your developer. I write every word on your site and guide exactly how it should look and function. Track record: JP Digital Adda, Angelicez.

03

LinkedIn Ghostwriting for Founders

Starting Rs.15,000/month Strategic ghostwriting for founders and executives who want to build authority on LinkedIn. Content calendar, voice development, narrative positioning. Track record: Entourage -- 100K+ impressions, 4,500 peak reactions per post.

Case Study

Results from Live Clients.

Angelicez

Angelicez

Industry: D2C – Fashion / LingerieRole: End-to-end D2C launch — GA4 + CAPI tracking, Meta…

Sai Sparsh

Sai Sparsh

Industry: Real Estate (NA Plots – Paud–Mulshi)Role: Marketing Systems OperatorEngagement Type: End-to-end growth system design…

Makoons Preschool

Makoons Preschool

Industry: Education / PreschoolLocations: Kothrud, Wakad, Spine City (Pune)Role: Marketing Systems OperatorEngagement Type: Local discovery,…

Let’s Build a Marketing System That Scales

If you need clarity, tracking, and performance — let’s talk
Project

Systems I've Built for Real Clients.

Tracking, ads, and automation across real estate, education, and D2C — every system still running.

Paid Media Systems

Full-funnel Meta & Google campaigns built inside your accounts

Meta & Google Ads

TOF/MOF/BOF structures with real attribution — not vanity metrics.

CRM & Automation

Zoho CRM + WhatsApp automation. Leads routed in under 60 seconds

Website & Funnels

Landing pages and site content written for conversion, not aesthetics.

Analytics & Tracking

GA4 + CAPI + GTM — every rupee tracked from click to revenue.

Skills

Tools & Platforms Every tool I use is live on real client accounts -- not just training environments.

Core systems I design, implement, and manage across paid media, tracking, websites, and automation.

Tracking & Analytics

Google Analytics 4, GTM, Meta Pixel, Meta CAPI, Server-Side Tracking, UTM Frameworks, Attribution Modeling, Conversion Events.

Paid Media

Meta Ads, Google Search Ads, Google Shopping, Performance Max, DPA/Catalogue Ads, Retargeting, Audience Strategy.

CRM & Automation

Zoho CRM, Zapier, WATI WhatsApp, Lead Routing, Pipeline Automation

Ecommerce

WooCommerce, Google Merchant Center, Product Feed Optimisation, Shopping Campaigns

SEO & Local

Google Business Profile, Local SEO, Google Maps Rankings, AEO/GEO, AI Overview Optimisation, On-Page SEO.

The last item in this category says

Full-Funnel Strategy, CPQL Attribution, Audience Research, Competitor Analysis, Performance Reporting, WordPress, Ghostwriting for Founders, LinkedIn Personal Branding, Thought Leadership Content

Work Process

How Every Engagement Works Six steps from first conversation to a running, optimised system..

01

Audit & Discovery

I audit your current tracking setup, ad accounts, CRM, and conversion data. Identify what's broken, what's missing, and what's working.

02

Tracking Setup

GA4 + GTM configured with custom events. Meta Pixel + CAPI deployed. UTM framework built. Every touchpoint tracked before any campaign spends a rupee.

03

Funnel & Campaign Design

Campaign structure mapped to your funnel stages. Audience strategy built. Everything set up inside your accounts -- you own the data.

04

Launch & Optimization

Campaigns go live. Daily monitoring first week. Weekly optimisation based on real attribution data.

05

CRM & Follow-ups

Leads flow into Zoho CRM automatically. WhatsApp automation fires within 60 seconds. Lead quality tracking connects campaign to pipeline stage.

06

Scaling & Refinement

Monthly performance reviews. Scale what works. Kill what doesn't. Every decision is data-backed.

Blog

From the Field

Real problems. Real fixes. From live client accounts.

GA4 vs AppsFlyer vs Meta Ads Manager: Which Tool Tells You the Truth About Your ROAS

GA4 vs AppsFlyer vs Meta Ads…

You’re not crazy if your ROAS never matches across GA4, AppsFlyer, and Meta Ads Manager.…

If You’re Launching a D2C Brand Today, Start Here

If You’re Launching a D2C Brand…

When a D2C founder comes to me and says, “We’re ready to launch, we just…

Server-Side Tracking Explained for Indian D2C and B2B Brands

Server-Side Tracking Explained for Indian D2C…

Server-side tracking is becoming essential for Indian D2C and B2B brands that want more accurate…